SYCO ENTERTAINMENT

2011 - 2018

As a leading Media and Entertainment Executive at Sony Music Entertainment/Syco Entertainment I reported directly to Simon Cowell regarding global growth strategy for TV and Intellectual Property.
▸ Earned “Best International Program Sales” – X Factor aired in 168+ markets – 2015 Broadcast Award.
▸ Got Talent recognized by Guinness World Records as the world’s most successful reality format.
▸ AGT aired in 186+ markets.
▸ Got Talent pioneered the international format business into China.
▸ Other formats managed globally: The Investigator, Keep It In The Family, La Banda, Beat The Brain, Red or Black, Food Glorious Food.

Delivered a 100% revenue increase, doubled market sales and secured double-digit growth per annum for all ancillary, new business and sponsorship income.
▲ X Factor grew from 25 to 56 markets
▲ Got Talent grew from 25 to 72 markets 


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