Red Bull's Newest Series: A Singer/Songwriter & Producer Competition - How to write an R&B/Hip-Hop hit in 12 Hours? The CUT is a new music format based out of the U.K. & U.S. Red Bull Media House that pairs unsigned singer-songwriters with emerging producers in a competition to write and produce a new song in 12 hours.
Winners receive a publishing deal and studio time with Red Bull Songs. Red Bull Media House is launching the CUT in key markets in early 2020 across Red Bull TV & YouTube.

Reporting directly to Red Bull’s CEO, the CUT is produced across two key markets, overseeing a 60+ production team and contestants across pre- & post-production.


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Press: Variety︎︎


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